Red Bull
Miharu Murai
LA ROCHE-POSAY
NYC SOHO POP-UP EVENT
LAROCHE POSAY had a pop up event "Positivity Lab" in July 2023 in
New York City. The purpose of this event was to embrace and feel positive while we have imperfect skin. My role was a doodle artist. My responsibility was to draw something that would make the guest feel positive. There were 4 artists including myself and we drew about 200 guests in total. This event gave me to expose myself as an artist with the power of social media influencers.
sketch test
There were several rounds to be selected by studio Gradient, an advertising agency that was responsible for this event with La Roche - Posay. These sketches are done in 5 to 7 minutes to show the capability to draw efficiently in a short time for the guests.
The sample question was "what puts you in a positive mood" and the sample answer was "I am put in a positive mood when I play the guitar and sing"
event photos
social media share
